Posts Tagged ‘Winnebago Industries’

The 2012 Era Class B motorhome is nimble, maneuverable, easy-to-drive and most important – fuel efficient, achieving 18-19 mpg, according to Winnebago Industries Vice President of Sales and Marketing Roger Martin. “Backed by a 11,030-lb. GVWR Mercedes-Benz Sprinter chassis and a turbo-diesel Mercedes-Benz engine, the Era is a fully functional motorhome that is perfect for weekend or weeklong trips, with enhanced storage and seven belted positions for seating flexibility. Featuring the 70X floorplan, this Class B stands out from the rest – at a price that is unbeatable and thousands less than some competitors.”

Winnebago said its Era combines comfort, function and innovation into one stylish floorplan – the 70X. In the cab area, the Ultraleather cab seats easily swivel to face the two companion seats for a perfect place for conversation or dining when using the moveable pedestal table.

The companion seats can also be removed via a quick release lever when more cargo space is needed. In fact, the Era offers a removable wardrobe that can substitute for the companion chair behind the driver’s seat when more storage is needed, the company said.

In the rear of the coach, a powered 70-inch sofa/bed is featured. At the press of a button, the sofa folds flat into a large 70-inch by 80-inch bed. More storage is found underneath the sofa/bed that is easily accessible from the large rear doors that open 270 degrees for full access.

The Era also has a 22-inch LED HDTV that extends and swivels 180 degrees for easy viewing from the front or rear of the coach. Add in a fully equipped galley, efficient bathroom and numerous cab features, like an available infotainment center with GPS, voice guidance, CD/DVD and a 7-inch touch screen, and the Era is the complete package.

On the exterior, the Era features a 5,000-lb. hitch, graphics and an optional awning. An exterior accessories package is also available that includes polished stainless steel grill bar covers and rocker panel trim.

The Era joins Winnebago Industries’ other Sprinter-based motorhomes, the Class C Winnebago View and View Profile, Itasca Navion and Navion iQ, as well as Class A Winnebago Via and Itasca Reyo, in offering the most fuel efficient lineup in the industry.

These coaches on average earn 15-19 mpg.

“Winnebago Industries is the only RV manufacturer to offer an impressive Class A, B and C lineup that offers customers fuel efficiency, innovative features and comfort in one,” said Martin. “We challenge RVers to find more fuel efficient motor homes on the market today.”

Ducks Unlimited volunteers and staff in Iowa presented their 2011 conservation awards during the recent state convention. These awards recognize the achievements of individuals, organizations and businesses in Iowa for their dedicated efforts to protect and improve North America’s wetland and waterfowl resources.

Winnebago Industries was recognized with a Corporate Teal Award for their donation of materials and labor towards Iowa’s Wood Duck Box Program. “Thanks to strong corporate partners like them, we’ve been able to continue this highly successful statewide program during the past two years to construct and erect more than 600 wood duck boxes,” DU Regional Director Mike Heller said.

Winnebago Industries, Inc. has been recognized for the tenth consecutive year as the nation’s top-selling motor home manufacturer, according to Statistical Surveys, Inc., a retail reporting service in Grand Rapids, Mich.

Statistical Surveys reported Winnebago Industries’ dealers retailed more Class A and Class C motor homes combined than any other manufacturer’s dealer group in calendar 2010, achieving 18.8 percent market share. Winnebago Industries also became the top-selling Class A market leader for the first time since 1981. Total Class A market share for calendar 2010 was 19.5 percent compared to 16.6 percent for calendar 2009. Winnebago Industries’ Class A diesel market share was 15.2 percent in calendar 2010 versus 11.4 percent in calendar 2009. Winnebago Industries also led the Class A gas market segment with 23.7 percent market share in calendar 2010, compared to 22.9 percent for calendar 2009.

“We’re very pleased that Statistical Surveys once again reported Winnebago Industries as the number one manufacturer of Class A and C motor homes combined in the United States,” said Winnebago Industries Vice President of Sales and Marketing Roger Martin. “We congratulate our loyal employees and our strong dealer network in achieving this top selling position for the tenth consecutive year. We work very hard to develop exciting new products and to provide support for our dealers and retail customers in the form of what we believe are industry-leading sales and service programs. We are pleased that these efforts have resulted in continued success in the retail market. We are particularly pleased with our market share performance in the Class A gas and diesel motor home market segments, due in part to the success of our new 2011 lineup featuring many innovative industry-exclusive features and floorplans.”

Statistical Surveys also reported the ERA as the top-selling Class B model in the industry with 15 percent for calendar 2010. Following a brief hiatus in production to develop the new model, the newly redesigned 2012 ERA will be reintroduced this Spring.